Performance Summary: Dedicated Digital Marketing Specialist with over 5 yearsof experience in developing multi-channel communication strategies through socialmedia marketing, search engine optimization and affiliate marketing primarily. ,Use Funnel OptimizationEmerging TechnologiesOnline Traffic DrivingConversion Rate Tracking,Digital Marketing Specialist | 4/2014 – PresentIronpaper, Golden, CO,• Increase the company’s major brand’s recognition points by 66% throughthorough digital marketing efforts• Improve website usability by changing the format and optimizing it to make it more user-friendly,CORE COMPETENCIES,Marketing Assistant,Digital Marketer | 1/2011 – 4/2014City Technology, Golden, CO,• Implemented a performance monitoring system which eliminated logisticalproblems associated by the previous one• Incorporated a new digital marketing technology, which increased the efficiency ofthe original digital marketing plan by 55%,Mike Coleman,PROFESSIONAL EXPERIENCE,DIGITAL MARKETING SPECIALIST,Creative Growth StrategieTrends IdentificationAssessments Against Goals...展开